This year, when Boise State (sometimes inexplicably) plays Garth Brooks’ “Low Places” over the PA at Albertsons stadium, you may well be able to actually have that beer chase your blues away as the Broncos have just announced stadium alcohol sales are no longer verboten. According to new AD Jeramiah Dickey, the move will help provide an “elite” fan experience for the Bronco faithful (so Natural Light is out then?) and added:
"Bronco Nation directly impacts our student-athletes, and ultimately, the outcome of games. My hope is that today's announcement continues to generate excitement and helps us fill the stadium."
The announcement states that Boise State will be selling alcohol (not sure which types yet) at kiosks throughout the stadium and also in the Fan Zone in the northeast corner of the stadium. Furthermore, Boise State will be launching a Drink Responsibly campaign (beer goggles would’ve made our O-line play look better) a clear bag policy and (this is a biggie) no more stadium re-entry. Reached for comment about the re-entry policy, one student section upper-decker said, “wait...they allowed re-entry?”
This is obviously a pretty good financial move for Boise State and whether you partake in said alcohol or are a modern-day Carry A. Nation, the bottom line here is dollars for the Broncos (and those dollars need recouping). If you’re concerned about the stadium being turned into a den of iniquity, I’d just say...someone is probably less likely to get sloppy off of $7 beers than they were trying to get a 4 quarter head start in the parking lot.
What do you think about the move, Bronco Nation? Good? Bad? Indifferent?