It's All About Exposure
Money's good, but media exposure is great. Media Exposure is the springboard for everything Boise State wants to accomplish in the next decade: improved academics, improved athletics, and ongoing Brand awareness.
Money's good, but media exposure is great. Media Exposure is the springboard for everything Boise State wants to accomplish in the next decade: improved academics, improved athletics, and ongoing Brand awareness.
The new criteria for BCS evaluations may make it harder for Boise State to leave the WAC. Find out what the Mountain West needs and why BSU can do little to help.